New e-commerce website launched for Infratech
We’re pleased to announce the launch of the revamped… »
The main objectives of an e-commerce site is to present your products in the most appealing way and then make it as easy as possible for customers to purchase those products online. We know the rules of e-commerce, from basic usability through to up-sells, cross-sells, checkouts and shipping. You can very clearly gauge the return on investment and we’ve found the average project pays itself back within 4 months of the new website going live.
We build mobile ready so your customers can purchase online via the phone, tablet, desktop or laptop. Using the latest technology we ensure mobile usability and mobile load speeds are exceptional. The mobile share of website visits has grown to over 33% of total online traffic and this figure is set to grow over the next several years. In addition, Google now uses mobile readiness as a ranking factor, so a mobile website will be ranked more highly than a desktop only alternative.
We use the latest platforms to give you full control over your products and how you sell them. We’ve supported e-commerce businesses for a number of years and know how to assist with all elements of the ordering process, stock control, email notifications and more. We can help you identify the best system to use, based on requirements and budget, and help you to implement accordingly. If you already have an e-commerce system in use we can also help you perform a full migration to a new system if required.
Search Engine Ready
People are searching for your products and services, you need to make sure you have a plan to reach them. Our digital marketing teams are experts at optimising websites to rank for key product terms on Google, Bing and Yahoo. At the end of every website build we conduct initial keyword research allowing our clients to identify the terms they want your website to rank for. This will either be based on the amount of search the term receives or how specific it is to the product or service. We then run through an optimisation checklist to get the website started. If clients want additional help with SEO we run a range of competitive campaigns.
Our technical support team ensures our client’s websites stay up-to-date and looking fantastic 24 hours a day, 365 days a year. We provide an all in-one-solution for hosting, domain administration, email hosting and website backup requirements. Our clients have found this to be a convenient, hassle-free and reliable solution. Ongoing support is completely optional, however many of our clients appreciate the peace of mind that this service gives them.
Market, Market, Market
Launching a new e-commerce website is just the beginning. We combine several digital marketing technique to create effective inbound marketing campaigns for e-commerce websites that serve to build traffic and drive sales. For example, we can user pay per click advertising to drive traffic, determine how many people buy and provide super accurate cost per acquisition figures for each sale.
We've designed, built and launched websites that have gone on to be very successful and generate the results our clients were looking for. We have the experience to make the project a success.
We view the launching of a new website as just the start. Our clients value the ongoing input we have with regards to generating as much traffic as possible and making sure that traffic converts into new customers.
We know e-commerce isn't easy, that's why we work with our clients until the website operates in exactly the way they want it to. Your website grows with your business, adapting to your needs, and we'll be there to help.